About yes&

yes& was born with a belief we hold deeply: Human taste is the most important thing in the AI era.

As we enter the age of AI, generated content floods the Internet. When everything can be cheaply made, what remains uniquely human? The idea we have in mind is taste. Taste is the ability to choose, to decide what matters and what does not. If AI models are cars on the road, then taste is the steering wheel that decides where we go.

Because of this belief, we are building yes& as an ecosystem centered on taste. Monetization is the key to making this ecosystem sustainable over the long term. Here, taste is a commodity. Not only are prompts tradable, but visual elements such as clothing, accessories, and architectural styles within generated content are also exchangeable. Furthermore, a user's integrated "Creative DNA" reflecting their unique style and preferences can be packaged as a LoRA.

One more thing: yes& is a UGC platform. We support a wide variety of models, like GPT, Gemini, Midjourney, and beyond. Anyone can share anything that improves your personal collective experience: small tricks, personal directing styles, or even fully realized tools, workflows, or agents. Over time, we believe something deeper will emerge: people start developing their own personal AI, an intelligence shaped by individual taste, values, and creative direction. That is the future of AI.

Welcome to yes&.